We've always considered Maxim to be GQ's younger, hornier, mildly retarded brother. However, late last year they redesigned and hired a new editorial director. In spite of the blackshirt, James Kaminsky is making a pretty damn good magazine. Only one page of fashion. And yes, some Maxim staples like cars and chicks. The rest is a funny and surprisingly intelligent guy-focused take on the pop-culture zeitgeist.