Just saw your post on running shoes. classicsportshoes.com is fine if you're content with "classic" shoe technology. For good looking shoes with the latest technology, you should take a look at Nike iD. You design 'em yourself, so you can tone it down as much as you want. You can even put a white Swoosh on a white background, so it's barely visible.
A: At the 1960 Olympics in Rome, Ethiopian Abebe Bikila won the gold medal in the men's marathon, running the race in bare feet. You trying to tell us that a few years of marginal technological advances in shoe design make a difference for the average 15-mile/week hacker? Shin splints are a small price to pay for style.
(The 2008 Olympic Men's Marathon is on Sunday, August 23 @ 7:30pm ET.)