If you read the Christmas edition of the New York Times — and who didn't even before opening presents? — you saw this article about the growing size of men's wristwatches. Since men can no longer drive Hummers without being subject to public ridicule (plus the fact that the company has been shut down), some are replacing large vehicles with large watches, which is why Tom Cruise wears a U-Boat watch that's 64.4 millimeters in diameter, or as the Times wryly notes, a watch that's the same size as a White Castle slider.
Don't be Tom Cruise. We've regularly repeated our ≤ 40mm rule since this site started in July 2007, and now more than ever you should either adopt or stick to it. Within months, or perhaps even weeks, wearing a 64mm watch will be even more post-peak than Jersey Shore.