Magnificent Bastard

Saturday, June 14, 2025



Ask the MB -- Steve Jobs

Ask the MB -- Steve Jobs
So what do you think of Apple founder Steve Jobs' sense of style? These days, he almost always wears the same outfit in public, consisting of: 1) black mock turtleneck; 2) jeans; 3) white or grey New Balance sneakers; and 4) iPhone. Is it just me, or does this technological visionary dress like a toolbag?
--Evan

A: We haven't specifically addressed Jobs' particular sense of "style," but your sense of the MB ethos is strong, Evan.

- mock turtleneck
- jeans. Poor Steve could learn about AG. That high-rise, tapered Levi's soccer-dad cut just isn't appropriate for a technological visionary. Or really anyone.
- white New Balance sneakers
- iPhone

Verdict: total toolbag.

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Negroni

The classic Negroni is simply equal parts gin, Campari, and sweet vermouth. You can do better.

  • 5 parts Plymouth gin
  • 2 parts Campari
  • 1 part Pimm's No. 1 Cup
  • 1 part sweet vermouth
  • 1 part dry vermouth
  • 2 dashes of orange bitters

Quick shake or stir and pour into chilled Martini glass. Garnish with an orange twist.

In-Depth Negroni Coverage:

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