Magnificent Bastard

Friday, April 23, 2021



Tom Ford's Advice Stinks

That obnoxious odor invading your personal space? It's me.
That obnoxious odor invading your personal space? It's me.

Tom Ford makes ridiculously great menswear. His ad campaigns are even better. And he destroyed Band of Outsiders' Scott Sternberg in The Great Tie Width Debate. Tom Ford is an MB.

But he's offering an especially odorous order in his new 6 Style Rules Every Man Should Live By at neimanmarcus.com:

6. Finally, spray cologne all over.

At $63/ounce for Neroli Portofino Limited Eau de Parfum Ford has an interest in customers pouring it, or we suppose, misting it down the drain. Putting any ulterior motive aside, this advice violates at least two Magnificent Bastard axioms:

1. The Principle of Understatement
2. The Principle of Being Seen Coming, not Smelled

We are definitely not opposed to cologne. As we've gotten older we've gotten smellier and sometimes need notes of both spice and woods as a countermeasure. But instead of showering under an atomizer, try a couple dabs of a solid cologne like Alfred Lane's Vanguard. We have procured a large quantity of this and will have it available in the shop someday.

POURCAST

BETA

Old Fashioned

  • 1 raw sugar cube
  • 2 dashes Angostura bitters
  • 3 oz bourbon

On bottom of Old Fashioned glass (what else?) dribble bitters on sugar cube. Muddle. Fill with ice, then with bourbon. Garnish with lemon twist. No, not a thick orange wedge, handful of cherries, or a cup of fruit salad. A simple lemon wedge.


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